Wal-Mart wine wit

The lead to this appears to be an actual AP story; the proposed names for Wal-Mart Wines are not, but they sure made me laugh! (Via Dvorak Uncensored.)

Here's a humorous net gag going around the email boxes of America. Found by John Markoff. It's based on an AP report as the lead-in to the gags.

BENTONVILLE, ARK (AP) — Some Walmart customers soon will be able to sample a new discount item: Walmart’s own brand of wine. The world’s largest retail chain is teaming up with E&J Gallo Winery of Modesto,California, to produce the spirits at an affordable price, in the $2-5 range. While wine connoisseurs may not be inclined to throw a bottle of WalMart brand wine into their shopping carts, there is a market for cheap wine, said Kathy Micken, professor of marketing at Roger Williams University in Bristol, R.I. She said: “The right name is important.”

So, here we go:

The top 12 suggested names for Walmart Wine:

12. Chateau Traileur Parc
11. White Trashfindel
10. Big Red Gulp
9. Grape Expectations
8. Domaine Wal-Mart “Merde du Pays”
7. NASCARbernet
6. Chef Boyardeaux
5. Peanut Noir
4. Chateau des Moines
3. I Can’t Believe It’s Not Vinegar!
2. World Championship Riesling

And the number 1 name for Wal-Mart Wine …

1. Nasti Spumante